May-June 2009
   

The Three “C’s” and “P” of Personal Leadership

By George Burk

Publisher's Note: In this article, Captain Burk discusses core values of outstanding personal leadership and how they played a vital role in his life. That George is alive today is nothing short of a miracle. Fire Nuggets strongly recommends that everyone read his book The Bridge Never Crossed, A Survivors Search for Meaning. Chief Joe Howard, Rowlett FD (Texas) says, "The Bridge Never Crossed is the incredible story of George Burk's survival of a tragic plane crash, the unlikely series of events that saved his life, and his inspirational refusal to die.... George has spent the balance of his life sharing what he has learned about work, leadership, faith, and the true meaning of 'quality of life.' He believes that angels walk among us. I believe that George is one of them." I would add that it is powerful, inspirational and will tug at your heart. You can find the book by clicking on the following link: http://www.georgeburk.com/books.html — Ted Corporandy, Fire Nuggets co-publisher


Personal Leadership: "Embark on a path (vision) you normally wouldn’t go (mission) and when you reach the destination (goals), you deflect any praise (self-esteem). You make others the heroes (self-actualization). You’re the servant (mentor/coach). Surround yourself with people who want you to succeed and thrive, not fail (network). Be known by the words used and the company kept, choose both wisely (listen twice as much as speak)."

As I’ve written in several articles and shared with many of you, I’ve been invited to speak at the Capstone Character Excellence Program, United States Naval Academy. The program’s an integral part of the VADM James Stockdale USN (Ret) Center for Ethical Leadership and a required seminar course for senior midshipmen. Admiral Stockdale was a POW in the “Hanoi Hilton,” North Vietnam for more than seven years and the recipient of the Medal of Honor. One of our country’s true heroes!

The program has many distinguished speakers. My first visit was February 2007, and I’ve been privileged to return twice a year since then. The Capstone web site is: www.usna.edu/ethics/capstone/capstonetopics.htm. There you’ll find information about the program’s genesis, mission, goals and value statements and past and present speakers for 2008 and 2009. One of the distinguished speakers and a faculty member in the “Stockdale Ethics and Leadership Program” is Colonel Art Athens, USMC (ret). Colonel Athens' bio is impressive, to say the least. Although I’ve never had the opportunity to meet him, I did hear him speak at a conference at the Academy on Wednesday, 28 January 2009 while I was there to speak at the Capstone Program.

Prior to that time, my hosts, Lt. Nick Rogers USN and Capt. James Campbell, USN (ret.) shared Colonel Athens' Three C’s of an Effective Leader with me. The Three Cs are Competence, Courage and Compassion.

In his speech to the conferees, Colonel Athens mentioned how, as a young Marine lieutenant, he wondered what it would take for him to become an effective leader of Marines. He then shared his experience of meeting a Marine Corps gunnery sergeant who told him the “Three C’s” of a great leader. The “gunny” had served with the Marines on Iwo Jima in World War II and with the Marines at the battle of Chosin Reservoir in North Korea. Lt. Athens was somewhat intimidated by the gunny’s combat experience, yet he wanted to learn from him.

In summary, this is what the Marine Corps gunnery sergeant told him:

  • Competence: Learn all you can about your people, your job and the jobs of those around you. Become as competent an officer and proficient as you can.

  • Courage: Be willing to make the tough decisions and support your people, even if it means losing your life. When the going gets tough, the tough get going.

  • Compassion: Love your people as much or more than you love yourself. Not many people relate “love” with leadership, but it’s an important leadership core value.

After I heard Colonel Athens presentation, I wondered how those three strategic leadership core values played a vital role in my life. Specifically, how the many people who literally saved my life used them. The rancher who found me on fire; the Air Force colonel and hospital commander who accidentally discovered the C-141 that transported me to San Antonio Texas; my doctor Wellford W. Inge; other doctors, my ICU nurses and corpsmen and, last but certainly not least, the mother of our children and my mother.

I’m adding another core value to outstanding personal leadership, "Perseverance." Perseverance is persistence in a state or undertaking in spite of counter influences; opposition or discouragement; Syn: steadfastness; insistence; carrying-on.

Over the years, I’ve shared examples of how some of the people mentioned earlier persevered in the face of great adversity and obstacles and never quit on me or let me quit. When medical wisdom and advice dictated otherwise and the odds were against them, they continued to persevere to find a way to save my life. When it was the most difficult, that’s when they really shined! I’ll share the 3 C’s and a P of Personal Leadership and how they’re applicable personally, not professionally. In other words, how they’re sequential, inside out, not outside in. It's how, not if, the four core values can be used in your personal life to help you achieve success and enhance the quality of your life.

Quality: You know it when you see it, touch it, feel it, sense it. It is meeting or exceeding the customer’s expectations the first time and every time. If the customer doesn’t have any expectations, then choose to become the benchmark. My expectations: I didn’t want to die.

Here are but a few of the many quality people who addressed my expectations and saved my life — and how they used the "Three C’s and P of Personal Leadership."

  • Mr. John Davieau, the rancher who found me on fire and rolling on the ground outside the burning plane. 

He grabbed dirt and sand, whatever he could grasp, and threw it on me and extinguished the fire. He then jumped back into his 4-wheel drive pick-up truck and raced back to the farmhouse and called for help. When I met him the first time in 1974, Mr. Davieau told me that in all the years he’d been on the ranch,”I’ve never been through that ravine before.” He smelled smoke and wondered, “Why are the neighbors burning on a day like today.”

"Pop" Davieau managed a 2,000-acre cattle ranch, and every Monday morning for 25 years, he would set out in his truck to look for dead and stray cattle. Monday morning, 4 May 1970, he came to the northeast gate, couldn’t see much due to the fog and light rain and decided to head back to the ranch house. He drove into a ravine, and a few minutes later, smelled smoke. The smoke was from the plane that had crashed on his ranch, literally, a few minutes earlier in a nearby pasture. He hadn’t heard any impact or noise associated with the crash.

“Pop” didn’t have to take time to discover the source of the smoke. Who knows what he might have found over the next hill or in the next pasture. Maybe there was a fire that was started by a lighting strike or other natural cause. Maybe neighbors were burning, and the wind had changed and was blowing the smoke and flames in his direction.

His courage to press on to an unknown situation and discover the source of the fire was the reason I didn’t burn to death outside of the plane.

His personal compassion to try and do what ever he could to save my life, to put out the fire with sand and dirt, kept me from being burned far worse than I was burned. “Pop” Davieau’s Competence, Courage and Compassion are three personal core values why I’m alive today! He was steadfast and persisted in spite of counter influences. Pop Davieau Persevered!

  • The Hospital Commander, Hamilton AFB, California.  

After my rescue, I was flown back to Hamilton AFB on a Coast Guard helicopter. After I arrived, some hospital staff set about identifying the nature and extent of any internal injuries, while others were trying to find a bed large enough for me and whitewashing the walls of a room for me to make it as sterile as possible. Meanwhile, the hospital commander, an Air Force colonel, was calling military and civilian installations on the West Coast, trying to find a plane to get me to San Antonio, Texas, and the Army’s Burn Unit.

With each call, the reply was the same: “Broken” or “Too far away,” he was told. The colonel persisted, carried-on and was steadfast. He persevered!

His personal competence, courage and compassion didn’t let him quit. The last call he made was to Travis AFB, Calif., about 30 minutes away by air. He discovered a C-141 on the ground making a scheduled fuel stop en route back to San Antonio. On board were many young GI’s burned in Vietnam and headed to the burn unit. Thirty minutes later, I was loaded onto the aircraft and arrived at the burn unit later that same afternoon. The colonel persisted in an undertaking in spite of the negative counter influences. He persevered!

The background: For five years, a burn doctor, nurse and two corpsmen from the burn unit in San Antonio flew to Tachikawa AB, Japan, to meet GI’s burned in Vietnam and arranged for their transport to San Antonio. For five years, en route to San Antonio from Japan, the burn team and C-141 aircraft and crew made a scheduled fuel stop at Travis AFB twice a month, on alternate Monday mornings, at about 0900. Our plane crashed at about 0820. The hospital commander’s last call to Travis AFB around 0900 ‘accidentally’ discovered the plane at Travis AFB.

Months later, my doctor told me that had the plane not been found, I would’ve died from the infections within 24 hours after I was injured. The hospital commander was personally competent, courageous and compassionate! 

  • Dr. Wellford W. Inge, Jr. (Roy Hobbs), my primary doctor at the burn unit.

During my 89 days in the Intensive Care unit (ICU), my life was hanging by a thread.

I was on life support and not expected to live beyond 14 days post injury. 

As with most burn patients, infections and viruses were accelerating my demise. Doctor Inge’s medical competence told him I was dying. Like the other 12 doctors on staff, he had many other patients.

Here is one example of Dr. Inge’s personal competence, courage and compassion: When other doctors and consultants told him to "take the hands, take the arms, take the legs,” Dr. Inge took the time and sought out my wife and mother. He told them what had been suggested and asked, “What do you want me to do?”

“Save whatever you can,” they replied.

Months later, two of my ICU nurses, Army Captains Sheri McGhee and Myra Peche, told me they recalled how Dr. Inge worked on me in the ICU several times for 24 hours in a row with few breaks. He never left the burn unit to go home and see his wife and their children. When he did sleep, he caught a "cat nap" on an Army cot in a nurse’s locker room a few yards from the ICU. Through Dr. Inge’s personal competence and his personal and professional courage to continue, while surrounded continuously by death and the physical and emotional destruction of burn patients, and in spite of what other doctors suggested, he saved my life! This is but one of multiple examples of Dr. Inge’s personal and professional compassion (love), caring and perseverance. Dr. Inge persevered!

  • Mr. Allen, one of my ICU Corpsmen.

Twice a day for 89 days without failure, he would appear next to my bed, insert a tube into my mouth and encourage me to blow back 15 times. Not 12, 10, not 5. Always 15. The only one who knew how many times I blew into that tube was Mr. Allen. Breathing wasn’t easy! Each breath may have been my last. Every time, Mr. Allen counted down from 15 to zero and exhorted me to blow back. “C’mon Captain, that’s 14, only 11 more. C’mon Captain, only 5 more. You can do it!”

Standing next to me in that hot, smelly ICU, surrounded by several, large hot lamps, wearing a surgical mask, gloves and related sterile clothes, his personal courage, competence, and compassion (love) are reasons I’m alive. Mr. Allen persevered!

  • Mrs. Wolfe, one of my ICU nurses. 

While in morphine-induced semi-conscious state, I have a feint recollection of her being around my bed. She was, I think, tucking in the bed sheets. It was “George this” and “George that,” talking to me, telling me what she was doing. She was stroking my mind and trying to keep me alert. (I didn’t care. I was mad as hell that she woke me up). I was really ticked-off, and I let her know it. “I’m a captain in the United States Air Force, and don’t you forget it,” I yelled at her.

Mrs. Wolfe didn’t dismiss my remark as the ranting of a burn victim in a lot of pain, whose life was slowly ebbing away and didn’t know what he’s saying. Oh no! She ran out of the ICU, searched for Dr. Inge and found him transcribing records in the small office behind the nurse’s station outside the ICU. After she told him what had happened, he told her to write it up in my records and that from now on, everyone would call me “Captain Burk.”

After I left the ICU and for the next 15 months, everyone I met — doctors, nurses, corpsmen, staff and even the maintenance people — called me “Captain Burk.” It began with Mrs. Wolfe’s personal competence, courage and compassion (love).  Mrs. Wolfe persevered!

  • My wife and my mother. 

For 89 days while I was in the ICU and the next 15 months, my wife and mother seldom left my bedside. When they did, it was to try and eat and bathe. In the ICU, wearing bonnets, gloves, hospital gowns and surgical masks, and standing next to my bed, heat lamps glaring down, the smell of burned flesh and death all around them, they never quit; they never gave up. Hour after hour, day after day, they were by my bed, praying, pleading, cajoling me to fight and not give up.

When they walked into the ICU early the morning of 5 May 1970 and saw me for the first time, for an instant they didn’t recognize me. I was a “white man trapped inside black skin.” FUBAR!

Their personal competence, courage and compassion (love) as a wife and mother to our three children and as a mother to her only son, under the most unimaginable circumstances, are more reasons why I beat the odds and walked out of the hospital 18 months after the crash. My wife and mother persevered!

There are many others: Dr. Tom Newsome (Roy Hobbs #2), Captain Wolf, Mr. Murphy, the operating room nurses and other nurses and corpsmen who did a lot of the patient debridement in the Hubbard Tanks, occupational and physical therapists and many other staff who demonstrated on a daily basis their personal competence, courage, compassion and perseverance to me and the other burn survivors in the ICU and on the wards.

“Guts": Less formally refers to physical and moral stamina in the face of hardship or unfavorable odds.

To give burn survivors (victims) every possible chance to survive, burn treatment requires immeasurable amounts of personal competence, courage, compassion and perseverance from doctors, nurses, family and other caregivers. They must hurt you to help you. They know that.

That takes guts!

As a member of a team and sometimes alone, each person worked relentlessly to save my life. They loved me, patted me on the back, kicked me in the butt and knew when each one of these was the most appropriate. Every day, they demonstrated random acts of personal competence, courage, compassion and perseverance. They are my heroes. They persevered.

They made numerous personal commitments to me in that environment; just imagine what you can accomplish in your life.

Pogo, the little comic-strip 'possum of some years ago, put it this way, “We have met the enemy and he is us.”

Or, in the words of Chinese leader Lao-Tse 2,500 years ago, “A leader is best when people barely know he exists.  Not so good when people obey and acclaim him, worse when they despise him. But of a good leader who talks little, when his work is done, his aim fulfilled, they will say, ‘We did this ourselves.’”


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